Raving Fans - Ken Blanchard

Written in the parable style of The One Minute Manager by its co-author, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make stunning customer service a constant feature--not just another program of the month.Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans. This, in a nutshell, is the advice g…

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