The Art of Prestige
In the American book trade, Alfred A. Knopf, Inc., and its inimitable logo featuring a borzoi wolfhound have come to signify the pinnacle of prestigious publishing. Launched in 1915 by a dynamic twenty-two-year-old and his refined fiancée, Blanche Wolf, the firm soon developed a reputation for excellence, quickly overcoming outsider status to forge a unique identity that has endured well past its founders'' lifetimes. Capturing the little-known early history of Knopf, The Art of Prestige explores the origins of the company''s rise to success during the Jazz Age, when Alfred and Blanche establi…
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